Faze Lighting - Showroom
A visual study in light, form, and engineered precision.
Faze is more than a lighting brand. Every luminaire begins in their Perth-based lighting laboratory. The result of design rigour, technical innovation, and a deep understanding of architectural environments. With a vision rooted in clarity and controlled light, the brand exists in the space where performance and aesthetic meet.
Barbitta was engaged to develop a cinematic showroom video loop. A piece that would live within the physical showroom as an ambient extension of the brand. The brief was to capture the product range not as catalogue, but as choreography. Light in motion. Precision, visualised. Bursts of animation and detailed captures of design.
Inspired by modernist architecture, the loop draws on a restrained black backdrop, clean geometry, and rhythmic sequencing. Products are animated into the frame with architectural pace and graphic symmetry, reflecting the integrity of their design and the modularity of their application.
Guided by the Form, Atmosphere, and Meaning tiles of the Barbitta Mosaic™, the final film is not explanatory, but expressive. No voiceover. No sell. Just light, shadow, and intent. The result is a piece that elevates product to experience — an ambient narrative that reveals rather than announces.
Scope
- Visual concept development and motion direction
- Product sequencing and animation design
- Showroom integration and screen formatting
- Brand alignment and aesthetic refinement
- Loop-ready video edit for continuous play
Mosaic Framework™
- Meaning
- Form
- Atmosphere