About Barbitta Studio
Founded and led by creative director Troy Barbitta, the studio blends strategic clarity with creative intuition. Crafting work that doesn’t just decorate the surface, but defines how people think, feel, and engage with the world around them.
Every project we take on is guided by our own strategic framework: the Barbitta Mosaic™.
It’s how we build brands the way the world really works, not as static systems, but as evolving layers of story, structure, space, and expression. This framework lets us move fluidly across disciplines while staying rooted in clarity. It’s not a template. It’s a philosophy.
→ View Barbitta Mosaic™
Our Pillars of Practice
We don’t work in silos. But we do work in focus. Every project lives somewhere in, or across, these three core modes of making:
1 . Branding
Identity systems with meaning.
From naming and positioning to brandmarks, tone of voice, and rollout. We build visual and verbal identities that are grounded in strategy, shaped by story, and made to move with context.
Services may include:
Brand strategy & architecture
Naming & tone of voice
Visual identity systems
Brandmarks, logo’s, styleguides & toolkits
Campaign look & feel
2. Place
Environments that Connects.
We design how people navigate and feel within built environments, through signage, placemaking, and atmosphere. Every element is considered. Every detail builds connection.
Services may include:
Place branding & naming
Signage & wayfinding systems
Precinct language & messaging
Environmental graphics
Spatial storytelling
3. Video
Stories that stay with you.
We develop films, motion pieces and campaign content that make brands felt. not just seen. Through narrative, rhythm and meaning, we create story-led work with emotional clarity.
Services may include:
Storyboarding & scripting
Cinematic brand films
Campaign & social content
Motion design & animation
Interviews & voiceover
A Strategic Partnership
Every brand begins with people. Values, ambitions, contradictions, and voice.
Barbitta Studio works closely with founders, marketers, architects, and teams who want to go beyond surface-level design. We ask better questions to unlock better outcomes.
Collaboration to us means transparency, dialogue, and shared ownership of ideas. Whether it’s a brand, a place, or a story, the best outcomes are co-authored. And the brands that last are the ones built from the inside out.
→ Lets connect